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MAP YOUR YEAR

GET STARTED WITH A FREE RESOURCE FROM US

What’s often useful is a marketing system designed for rural brands that puts your business clearly and consistently in front of the right people with an easy, non-salsey follow up process.

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It helps you feel more organised, clear and effective in your marketing approach.

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If we worked on your marketing together, here are the five things we’d help you set up first:

  1. Map your year. Every selling window and key date on one page.

  2. Refine your sales and marketing kit. Your message, client stories and brand kit, ready to reuse.

  3. Organise your client list. Names, notes and enquiries in one list you own.

  4. Supercharge your socials and digital systems. Social, email, Meta ads, website and enquiry pathways working together.

  5. Track what’s working. The numbers that show real value towards your business goals.

 

Set it up properly once, and it works every season.
No more starting from scratch or scrambling last minute.


Like a good set of yards. Everything flows and works the way it should without (too much) stress.

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Step one is mapping your year, so we’ve made you a simple calendar to help you get started.

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Fill in the form below and we’ll send you the annual calendar spreadsheet, plus a quick 12-minute video of Tegan showing you how to use it.

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What’s inside your annual calendar template

1. Your annual calendar
Your whole year at a glance, month by month:

  • When your selling windows are

  • What’s happening in your business, like shearing, joining or your busy times

  • Field days, events and sales you’re going to

  • What’s happening in your clients’ world, like lambing or shearing in their region

  • Ideas for what to talk about each month

  • When you’ll get in touch with clients, who will make the call, and why

  • Ad bookings, deadlines and budget, and who’s looking after each one

 

2. Ads and editorial tracker
Keep every ad in one place:

  • where it ran,

  • what it was for,

  • what it cost,

  • the tracking link

  • who you booked it with etc.

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3. Content Planner
Plan your posts and emails a quarter ahead, with key national dates already added as a guide.

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4. Stories That Sell
A place to jot down which clients have a great story to share, so their results can help the next buyer choose you.

Fill in the form below and we’ll send you the annual calendar spreadsheet

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