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This worksheet template will help you sort through your ideas to get crystal clear on your business messaging to support your value proposition, how you stand out in your industry and to help develop words for your marketing platforms (social media/website/ads).

By the end of this process, you will have crafted a simple business tagline that clearly outlines what your business is all about, who you help, how and why. This will help make it so much easier for people to do business with you because they will understand clearly what you do and how you solve their problems plus also providing distinction in the market space you operate in.

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